How to launch a token
This guide explains how to get started, how to launch a token, and how to use the platform effectively from day one.
The following practices help set you and your project up for long-term success on Pump.fun:
Tokens are immutable.
Once a token is created, its core parameters cannot be changed. This makes it critical to think carefully about naming, supply distribution, and positioning before launch.
Founders should own a meaningful portion of the token supply.
Tokens can accrue value and serve purposes beyond speculation, including incentives, grants and community rewards. To align incentives with the holders, it is generally recommended that teams control between 20%-50% of the total supply.
Founders holding a large share of the supply should lock tokens.
Locking tokens is a strong signal of long-term commitment, as it demonstrates that the team is focused on building over time rather than then profiting from short-term outcomes.
Locking a token means placing it into a vesting schedule, where portions unlock gradually over a defined period. This can be done using third-party tools such as Streamflow and Jupiter Lock which provide transparent and verifiable vesting.
Maintain consistent public communication.
Stay active on X and other relevant platforms, and share content that reflects your product, progress, and long-term vision. Effective content may include product walkthroughs, development updates, explanations of decisions, and reflections on lessons learned.
Use Pump.fun live streams to show real work in progress.
Streaming development sessions, demos, or discussions builds trust and allows the community to observe execution directly.
Engage authentically with your community.
Respond to questions, acknowledge criticism, and treat supporters as partners in the process. Strong founder-community relationships compound over time and translate into long-term trust.
Ship consistently and communicate progress clearly.
Regular updates, even when progress is incremental, signal reliability and discipline. Silence is often interpreted as stagnation.
Actively listen to feedback from users and holders.
Market feedback is one of the strongest signals available at an early stage. Use it to refine, pivot, or narrow your focus.
Collaborate with other founders and communities within the ecosystem.
Cross-project collaboration can accelerate learning, expand reach, and create shared momentum.
Avoid overpromising.
Be precise about what exists today, what is experimental, and what may never ship. Credibility is by delivering on expectations, not by promising unrealistic goals.
Questions? We have answers
Everything you need to know before getting started.
Ready to build?
The first winning project will receive funding in the next four weeks.



